Sidera AI Marketing Automation Case Study

How We Automated Marketing for an Astrology App: Sidera AI Case Study

AI marketing automation is the use of artificial intelligence agents to execute repetitive marketing tasks-content creation, social media posting, and engagement-autonomously and at scale. Our Sidera AI project achieved 30+ daily Pinterest pins, 8 SEO-optimized articles in the publishing queue, and 90% reduction in manual marketing tasks within the first month of deployment, all for under $300/month in AI costs. This isn’t a theoretical framework or a vendor pitch. This is the real story of how we built an autonomous marketing system for Sidera AI, a sidereal astrology planning app-using the same AI automation approach we offer to clients. ...

February 3, 2026 · 9 min · Arsum

Google Gemini Agent Development: Build Powerful AI Agents with Gemini API

Google Gemini agent development is the process of building autonomous AI systems powered by Google’s Gemini models, leveraging capabilities like multimodal understanding, function calling, and extended context windows to create agents that can reason, plan, and execute complex tasks. Google’s Gemini has emerged as a leading foundation for AI agent development. According to Google Cloud’s 2025 Developer Survey, 67% of developers building new AI agents are now considering Gemini as their primary model, up from 23% in 2024. ...

8 min · Arsum