Privacy Policy

1. Who we are

Arsum LLC ("Arsum," "we," "our," or "us") is an AI build studio and software development partner. This policy explains how we collect, use, disclose, and protect personal information when you visit our website, contact us, use our services, or receive a relevant business communication from us.

2. Information we collect

Depending on how you interact with us, we may collect:

• Contact details you provide, such as your name, work email, phone number, and company.
• Project, service, and correspondence details you share with us.
• Website usage, device, and analytics information.
• Business contact information from public professional sources and business-data providers, including your name, role, employer, work email, public professional profile, and publicly reported company signals such as hiring or funding activity.

3. How we use information

We may use personal information to:

• Respond to enquiries and provide, maintain, or improve our services.
• Assess project fit, prepare proposals, and manage client relationships.
• Operate and secure our website, systems, and business.
• Send relevant business-to-business communications about services that reasonably relate to a recipient's professional role, where permitted by applicable law.
• Comply with legal obligations and establish, exercise, or defend legal claims.

4. Legal bases

Where data-protection law requires a legal basis, we rely on the basis appropriate to the circumstances. This may include consent, steps taken at your request before entering a contract, performance of a contract, compliance with a legal obligation, or our legitimate interests in operating and developing our business. When relying on legitimate interests for B2B outreach, we limit communications to relevant professional contexts, apply regional eligibility rules, and balance our interests against the recipient's rights and expectations. Where local electronic-marketing law requires consent, we do not rely on legitimate interests as a substitute for that consent.

5. Business communications and opting out

Our business communications identify Arsum as the sender and provide a simple way to opt out. You may unsubscribe or object to direct marketing at any time by using the instructions in the message or emailing privacy@arsum.com. We will stop marketing communications promptly and within any applicable legal deadline. We may retain the minimum information necessary on a suppression list so that we can continue to respect your request.

6. Sources of business contact information

We may obtain professional contact information from company websites, public professional profiles, careers pages, job boards, public announcements, and business-data or enrichment providers. We use this information only when there is a reasonable connection between the recipient's role and the business purpose of the communication, subject to applicable law.

7. Service providers and disclosure

We may share information with service providers that support hosting, analytics, customer communications, data enrichment, workflow automation, security, and professional services. They may process information only for the services they provide to us and under appropriate contractual safeguards. We may also disclose information when required by law or in connection with a corporate transaction.

8. International transfers

Arsum and its service providers may process information in countries other than the one where it was collected. Where required, we use appropriate safeguards for international transfers.

9. Retention and security

We retain personal information only for as long as reasonably necessary for the purposes in this policy, to satisfy legal or contractual requirements, and to resolve disputes. We use reasonable technical and organizational measures designed to protect information against unauthorized access, alteration, disclosure, or destruction.

10. Your rights

Depending on your location, you may have rights to access, correct, delete, restrict, or object to the processing of your personal information, request a copy, withdraw consent, or complain to a data-protection authority. To exercise a right, contact us using the details below. We may need to verify your identity before completing a request.

11. Contact us